Lucid Motors Announces European Launch Plans; Prices and…

Lucid Motors

AMSTERDAM, April 10 /PRNewswire/

The company opens its first European studio in Munich, Germany and plans to open additional studio locations and service centers in Europe by 2022

The Lucid Group (NASDAQ: LCID), which pioneered the launch of the longest-range and fastest-charging electric vehicle in the North American market, today announced initial plans for a European market launch. This also includes the soon-to-be availability of both Lucid Air Dream Editions with the latest electric motor available today. The Dream Edition R is engineered for efficiency with an estimated range of 900 km* while the Dream Edition P delivers 1,111 hp (828 kW).

The company also plans to open its first European retail store – Lucid Studio on Odeonsplatz in Munich, Germany – on May 13, 2022. The luxury showroom will invite customers to experience the brand and its products in the heart of the famous Old Town. The company expects to open additional studios and service centers in Germany, the Netherlands, Norway and Switzerland in 2022 and aims to expand into other key markets on the European continent in the coming years.

“The expansion into Europe and the decision to bring the Lucid Air Dream Edition into this market cements Lucid’s position as a global brand and supports our mission to raise the bar for the electric vehicle industry,” said Zach Edson, Vice President of Sales and Services, Lucid. “The company’s first offering, the Lucid Air Dream Edition, delivers acceleration from 0 to 100 km in 2.7 seconds or an estimated range of 900 km* on a single charge, combined with a 924-volt electrical architecture for amazingly fast charging – all the power, quality and range making it ideal for the market. European”.

Dream Editions for Europe

Following the successful launch of the Lucid Air Dream Edition P and Lucid Air Dream Edition R in North America with a limited number of 520 units, Lucid has announced that it will be offering a very limited number to existing booking holders in Europe to celebrate a launch to celebrate Lucid Air – and to underscore Lucid’s vision to advance cars Luxury electric. These two different versions – Dream Edition With performance-enhanced powertrain and Dream Edition RLucid is focused on maximizing access – it will be offered to owners of reservations in Germany, the Netherlands, Norway and Switzerland. In addition, they have an exclusive exterior and interior design, as well as all available upgrades, which will be explained in more detail below.

Dream Edition

Dream Edition R


Dual drive, four-wheel drive

Dual drive, four-wheel drive

Performance (gross, F&R)

1,111 hp (828 kW)

933 hp (696 kW)

Torque (gross, F&R)

1390 N

1390 N

0-100 km/h

2.7 seconds

2.9 seconds

maximum speed

270 km/h

270 km/h


Specifically developed Pirelli P-Zero: 245/35 21″ (F) and 265/35 21″ (R)

19 inch optional

Specially developed Pirelli P-Zero: 245/45 19″ (F&R)

21 inch option

system effort

924 BC

924 BC

Customers in the above countries who have an existing Lucid Air reservation can request to upgrade their reservation to Air Dream Edition P or Dream Edition R when availability becomes available.


Lucid Air Dream Edition P and Dream Edition R prices are listed in the table below.





Air Dream Edition P / R


222 thousand euros

190000 Swiss Francs

1,850,000 NOK

Including 19% VAT, destination fee and documentation fee

Including 21% VAT, destination fee and documentation fee

Including 7.7% VAT, destination fees and documentation fees

Including identification and documentation fees

The first deliveries are expected to begin in late 2022. Prices and delivery dates for the Lucid Air Pure, Air Touring and Air Grand Touring as well as option prices for EU markets will be announced later in the year. Lucid Air Pure prices are expected to start at around 100,000 euros in Germany and the Netherlands, 100,000 Swiss francs in Switzerland and 1,000,000 NOK in Norway.

European expansion

Lucid currently accepts bookings from European customers in Austria, Belgium, Denmark, Finland, France, Germany, Iceland, Italy, Monaco, Netherlands, Norway, Spain, Sweden and Switzerland. With a fully refundable reservation starting at €300, customers will secure their place in the waiting list for Lucid Air Pure, Touring and Grand Touring models as soon as deliveries begin in their countries. These specific markets were selected based on a combination of freight infrastructure, market acceptance, and size. Further expansion into Europe is planned in the future, including additional studios and service centers in major European cities and a UK right-hand drive model.

studio experience

With a direct-to-consumer model, each Lucid studio delivers a premium digital-centric experience tailored to each client’s preferences, whether that’s in person, online only, or a combination of the two. Studio Munich Lucid offers clients the opportunity to comprehensively experience the brand and learn about the products – in a setting that emphasizes the company’s unique design aesthetic. A tour of Lucid’s studio gives visitors a glimpse of how the company drew inspiration from the beauty, innovation, and diversity of its home state of California.

* Lucid Air is in pre-production for the European market, final specifications not yet available. The values ​​given are the WLTP values ​​expected from the manufacturer when equipped with 19″ wheels and are for information purposes only. Official WLTP domains may vary and will be announced as soon as they become available. Actual range will vary with actual driving and may be affected by other factors such as driving style, environmental influences, road conditions, etc.

The power consumption of the Lucid Air Dream Edition R is 13.12 kWh / 100 km; Carbon dioxide emissions 0 g/k.

About Lucid . Group

Lucid’s mission is to advance the adoption of sustainable energy by creating the most compelling electric vehicles, with human expertise at its core. The company’s first vehicle, the Lucid Air, is a state-of-the-art luxury sedan with Californian-inspired styling that offers full-size, luxurious cabin and mid-size exterior looks. Powered by race-proven battery technology and an entirely in-house developed powertrain, Lucid Air has been named the 2022 MotorTrend Car of the Year®. The Lucid Air, which will be manufactured at Lucid’s new facility in Casa Grande, Arizona, is shipped to customers United State.

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forward-looking statements

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[email protected] This release contains the trademarks, service marks, trade names and copyrights of Lucid Group, Inc. and its subsidiaries and other companies owned by their respective owners.
This release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the US Securities Litigation Reform Act of 1995. Forward-looking statements are characterized by phrases such as “estimate,” “plan,” “project,” “predict,” “intent.” “will”, “expect”, “expect”, “believe”, “aim”, “objective” or similar expressions that predict or indicate future events or trends or that are not statements of historical facts These forward-looking statements include, among others Other things, data regarding customer experience, expectations and timing of commercial product launches, scope and performance of Lucid vehicles, pricing of Lucid vehicles, timing of delivery, studio and service center openings, future sales channels and strategies, as well as future market launches and international expansion, and these statements are based on and assumptions different, whether disclosed in this release or not, and the current expectations of informed management. These forward-looking statements are not intended to be, and should not be relied upon by investors, as a guarantee, representation or definitive statement of fact or possibility. It is difficult or impossible to predict actual events and conditions and may differ from these forward-looking statements. Many actual events and circumstances are beyond Lucid’s control. These forward-looking statements are subject to a number of risks and uncertainties, including those discussed under “Risk Factors” in Part II, Clause 1A of Lucid’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2022 and in other documents that Lucid has filed it or will file it with the Securities and Exchange Commission. If any of these risks materialize, or if Lucid’s assumptions prove incorrect, actual results could differ materially from the results in these forward-looking statements and there may be additional risks, which Lucid is not currently aware of or which Lucid does not currently consider material, that could cause Also, actual results may differ from those in the forward-looking statements that reflect Lucid’s advice, plans or predictions of future events and beliefs as of the date of this release. Lucid anticipates that subsequent events and developments will alter Lucid’s assessments. Although Lucid may decide to update these forward-looking statements at a later time, Lucid expressly disclaims any obligation to do so. These forward-looking statements should not be construed as representing Lucid’s beliefs as of any date after the date of this release. Accordingly, undue reliance should not be placed on forward-looking statements.
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